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International Wine Challenge Awards 2010

International Wine Challenge 2010

ViniPortugal is shortlisted for the inaugural International Wine Challenge Generic Campaign of the Year

At Tuesday’s IWC event, Ana and Judy were delighted to be shortlisted for the Generic Campaign of the year which recognises the success of the work of ViniPortugal in the UK.

The judges made special reference to the multi-media campaign they implemented over the last 12 months which included their first major live streamed tasting (‘The Big Tasting‘) and the viniportugal.co.uk web site where consumers and trade visitors can find out where to buy Portuguese wines in the UK.

For other IWC accolades and awards see below:

Portuguese merchant of the year: Fransisco Borba and Ken Sheather

Francisco Borba and Ken SheatherCongratulations to Ken Sheather Wines for winning the Portuguese Merchant of the Year 2010. He has done a tremendous job for Portugal in the last 12 months, Ken is a great ambassador for Portuguese wines – his Cheltenham shop is a real emporium of Portugal, a very worthy winner.

Congratulations also to Direct Wines who have extended their range of Portuguese wines, increasing their market share and enthusing their customers.

Shortlisted are…

Ricardo de Freitas from Vinhos Barbeito Madeira (contact Raymond Reynolds: 01663 742230)
www.winesfromportugal.com

Charles Symington from Warre’s (contact John E Fells & Sons: 01442 870900)
www.fells.co.uk

Antonio Graça for Sogrape’s Callabriga wines (contact Stevens Garnier: 01865 263300)
www.stevensgarnier.co.uk